Wanna x FARFETCH

Wanna SDK integration
Goals:
  • Differentiate product against competitors
  • Increase engagement inside FARFETCH China app
Solution:
  • Integrate Wanna SDK into the FARFETCH China app
  • Digitalization of sneakers catalog
  • Brings attention to product + 580% Unique Viewers
  • Product page stay time + 300%
  • Product page share rate increased 4 times
  • High media coverage
Results:
"The results of the Virtual Try-On pilot in the China app were impressive, so we decided to bring the AR experience to a global level."
Carol Hilsum,
Senior Director of Innovation, FARFETCH
Metrics relate to the pilot period which ran between Jan 15th and Apr 15th 2020
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Wanna (c) 2020-2021 / Design by Pocketrocket
hello@wanna.fashion
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press@wanna.fashion
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hello@wanna.fashion
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