Wanna Kicksfor iOS
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AndroidWanna Watch
Wanna x Lamoda
Wanna SDK integration
Goals:
  • Increase engagement inside Lamoda App
  • Attract new and reactive dormant users
  • Differentiate product against competitors
Solution:
  • Integrate Wanna SDK into the Lamoda app
  • Digitalization of sneaker SKU in Lamoda catalog
  • Use virtual try-on as a PR case on the market
  • First ecom to implement virtual try-on on CIS market
  • Sport footwear sales increase up to 5%
  • High media coverage
  • Over 4 million users of try-on technology monthly
Results:
"Right after the launch of the virtual fitting room at the end of last summer, we saw a 5% increase in sales of sports shoes and an increase in the redemption of orders. Visitors to our platform enjoy this new feature with interest. And every month, about 100 thousand iOS users try on shoes virtually."
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hello@wanna.fashion
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press@wanna.fashion